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12 · A mark that had to work in embroidery
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Logo Design · Case study
A mark that had to work in embroidery
02 / 06
Method
How it ran
01
Ask
Talk to the embroiderer and the sign maker before designing.
02
Simplify
Remove every detail that a needle cannot hold.
03
Test
Sample it in thread and vinyl before signing anything off.
04
Specify
Give every supplier the file and the size rule they need.
03 / 06
Before and after
What we found
Fine detail vanished on uniforms
Gradients impossible to stitch
Signage fabricators kept asking for redraws
What shipped
Detail simplified for stitch and cut
Flat colour only, no gradients
Production files fabricators can use directly
04 / 06
Method
Four moves
01
Ask
Talk to the embroiderer and the sign maker before designing.
02
Simplify
Remove every detail that a needle cannot hold.
03
Test
Sample it in thread and vinyl before signing anything off.
04
Specify
Give every supplier the file and the size rule they need.
05 / 06
The number that mattered
4 methods
Embroidery, vinyl, signage and print. One mark that survives all four.
06 / 06
Your turn
Need logo design that holds up?
A mark that still works at 16 pixels.
webxlr8.com